AO Advisory
Corporate partnership advisory for sport.
AO Advisory advises rights-holders across sport on the design and execution of corporate partnerships. Engagements are founder-led, deliberately few, and confidential.
Sport
Commercial partnership advisory for rights-holders in sport — clubs, teams, venues, and athletes without an in-house commercial function. We audit inventory, originate aligned partners, and structure sponsorships through to renewal. Engagements are success-fee led, with retained mandates for established clients.
- Origination
- Identification of corporate partners whose commitments align with the client's work.
- Introduction
- Direct, senior-level introductions. No mass outreach.
- Execution
- Structuring and stewardship of the partnership through to renewal.
- Fees
- Sport engagements are success-fee led, with retained mandates for established clients.
AO Advisory was founded by Alexander Onyeka. His background is in institutional finance, including a placement within J.P. Morgan Asset Management.